Saw this TVC – a small boy is asking his mom is this pitiful voice when he would become taller and the Mom is told by this doctor that she should give her boy Complan so that he grows well, and lo and behold! The kid grows tall enough to pluck a fake mango from the tree and hand it over to a shorter kid.
It was almost like an advertisement for a fertilizer for plants or premium dog food or something – as if you’re breeding something – for extra green leaves and extra bright flowers or for smooth and glossy fur. I mean, he’s your child for crying out loud, he’s gonna get his height from you or from the alternate generation of your family and that’s it – the body is not an elastic band or clay dough! Yes, you can build a frame if you get into sport and of course, eat well, but your inherent structure stays with you. You can be fit or build muscle and get rid of fat – but it can’t go deeper than that.
And whatever happened to healthy food in the first place? Why are the super moms today going for ‘healthy’ alternatives instead of sticking to good ol’ fruits and green leafy vegetables. I agree that we have polluted our own food chain to the extent of ingesting more pesticides than nutrients – but atleast the primary goal could be the natural way out, or shouldn’t it?!
We are buying good health in tetra packs at hyper marts at a huge premium today, but fail to hand over a real apple to the family. The air miles (read carbon print) that we add to our sins can go in another post of mine..
Anyway, parents today could do without engineering their kids to be the smartest, tallest, brightest children thanks to the RDA, DHA and what not – let the kid be and feed him right – correct the food fads and ensure that he spends more time playing a real game with real kids instead of PS3 or Wii or the new and exceedingly ridiculous Kinect (I mean seriously, jumping around awkwardly in front of a screen!!??)
Go for the good life and let the kids be! Please don't try to breed perfection.
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